McAfee, Inc. Names Most Dangerous Celebrities in Cyberspace

McAfee's Latest Research Names Hollywood's Most Celebrated Dad Brad Pitt as Riskiest Celebrity to Search for on the Web

SANTA CLARA, Calif., Sept. 16 /PRNewswire-FirstCall/ - Brad Pitt has overtaken Paris Hilton as the most dangerous celebrity to search for in cyberspace according to Internet security company McAfee. For the second year running, McAfee entered the glamorous world of Hollywood to reveal the riskiest celebrities in cyberspace.

Checking in on your famous friends is not only a guilty pleasure, but seriously dangerous for your PC. Fans searching for "Brad Pitt," "Brad Pitt downloads," and Brad Pitt wallpaper, screen savers and pictures have an 18% chance of having their PCs infected with online threats, such as spyware, spam, phishing, adware, viruses and other malware.

Cybercriminals are using A-listers' names and images, like Beyonce and Justin Timberlake, to lure Internet users who surf the Web for the latest gossip, screen savers and ringtones to "fake" Web sites that look legitimate.

Actors Brad Pitt and Justin Timberlake are the most dangerous men to seek on the Internet, while Beyonce and Heidi Montag top the list for women.Paris Hilton, who topped 2007's most dangerous celebrities, is noticeably absent from this year's list. Also absent is Britney Spears who was ranked #4 in 2007.

In their second annual report, McAfee compiled the list, using the McAfee®SiteAdvisor® technology, of Hollywood celebrity names that produce the largest number of risky sites when searched for on the Web. The list includes:

    Position         Celebrity  

    1             Brad Pitt - When "Brad Pitt screensavers" was searched, 
                  more than half of the resulting Web sites were identified 
                  as containing malicious downloads with spyware, adware and 
                  potential viruses. 
    2             Beyonce - Inputting "Beyonce ringtones" into a search 
                  engine yields risky Web sites that promote misleading 
                  offers to gather consumers' personal information.  
    3             Justin Timberlake - Interest in his high-profile 
                  relationships makes him an easy target for spammers and 
                  hackers. When searching for "Justin Timberlake downloads" 
                  one Web site advertised free music downloads that were 
                  flagged as directly leading to spam, spyware and adware.  
    4             Heidi Montag - "The Hills" star is a popular search term 
                  when it comes to searching for wallpaper. A host of 


                  wallpaper Web sites contained hundreds of malware-laden 
                  downloads. 
    5             Mariah Carey - Spammers and hackers are using Mariah Carey 
                  screen saver Web sites to link to other sites proven to 
                  contain spyware, adware and other threatening downloads.  
    6             Jessica Alba - Red-ranked risky sites were identified when 
                  searching for "Jessica Alba" and "Jessica Alba downloads." 
                  The sites contained hundreds of malicious downloads, links 
                  to other bad sites, misleading offers to gather 
                  information, and a high number of spam emails when an email 
                  address was provided. 
    7             Lindsay Lohan - This young Hollywood starlet is as 
                  dangerous to search online as she is famous. Searching for 
                  "Lindsay Lohan downloads" resulted in several dangerous Web 
                  sites laden with hidden adware.  
    8             Cameron Diaz - Cybercriminals use download Web sites 
                  related to Cameron Diaz's image to link to other harmful 
                  sites containing spyware. 
    9             George Clooney, Rihanna - The technology found one Web 
                  site embedded with hundreds of dangerous wallpaper and 
                  photo downloads after inputting "George Clooney downloads." 
                  "Rihanna pictures" was also a risky search term, as McAfee 
                  identified a site that spammed its test email address. 
    11            Angelina Jolie - When "Angelina Jolie downloads" was 
                  searched, the software highlighted a risky site with 978 
                  hidden malware-infected wallpaper and photo downloads, as 
                  well as links to other potentially dangerous URLs. 
    12            Fergie - A Fergie screen saver site was flagged as 
                  offering 111 risky downloads that could seriously 
                  compromise a PC's privacy with unwanted spyware and adware. 
    13            David Beckham, Katie Holmes - The "David Beckham" search 
                  term generated a great deal of wallpaper and screen saver 
                  downloads veiled with malware. Consumers should also 
                  exercise caution when searching for "Katie Holmes" online  
                  - one download site advertised free screen savers that, if 
                  downloaded, would infect your computer with malicious 
                  programs like spyware.  
    15            Katherine Heigl - Hollywood's big headliner in recent 
                  years is now susceptible to Internet lurkers too. 
                  "Katherine Heigl" was searched and a site was identified 
                  containing hundreds of malware-infected pictures.

"Cybercriminals employ numerous methods, yet one of the simplest but most effective ways is to trick consumers into infecting themselves by capitalizing on Americans' interest in celebrity gossip," said Jeff Green, Senior Vice President of McAfee's Product Development & Avert Labs. "Tapping into current events, pop culture or commonly browsed sites is an easy way to achieve this. And because of Americans' obsession with following celebrities' lifestyles, they are an obvious target. We have to take precautions in casually navigating the Web since many subtle sites may be rife with malware for consumers' computers."

McAfee SiteAdvisor technology

McAfee SiteAdvisor tests and rates, on an ongoing basis, nearly every trafficked site on the Internet. SiteAdvisor site ratings are created by using patented advanced technology to conduct automated Web site tests. In addition, as part of the user community forum function, users can provide direct feedback to other users and to McAfee analysts regarding their personal experience about the sites they visit on the Internet. McAfee SiteAdvisor can be downloaded quickly and for free at http://www.mcafee.com/siteadvisor. McAfee SiteAdvisor works with Internet Explorer and Firefox.

SiteAdvisor has received numerous honors, including: five-star reviews from CNET's download.com, Time Magazine's "50 Coolest Web Sites," Popular Science's "Best of What's New" and the U.S. Department of Commerce's "Recognition of Excellence in Innovation" honor.

About McAfee, Inc.

McAfee, Inc., headquartered in Santa Clara, California, is the world's largest dedicated security technology company. It delivers proactive and proven solutions and services that secure systems and networks around the world, allowing users to browse and shop the Web securely. With its unmatched security expertise and commitment to innovation, McAfee empowers home users, businesses, the public sector and service providers by enabling them to comply with regulations, protect data, prevent disruptions, identify vulnerabilities and continuously monitor and improve their security. http://www.mcafee.com.

McAfee, SiteAdvisor and/or other noted McAfee related products contained herein are registered trademarks or trademarks of McAfee, Inc., and/or its affiliates in the US and/or other countries. McAfee Red in connection with security is distinctive of McAfee brand products.Any other non-McAfee related products, registered and/or unregistered trademarks contained herein is only by reference and are the sole property of their respective owners. © 2008 McAfee, Inc. All rights reserved.

SOURCE McAfee, Inc.