New Profitability Stack Delivers Maximum Partner Profit
SANTA CLARA, Calif., 11 July, 2012 - As part of its continued effort to invest in, grow with, and optimize for its channel partners, McAfee today announced the McAfee Profitability Stack which integrates the company’s richest profitability programs from around the world into one comprehensive global offering. Designed to deliver maximum partner profitability to accelerate sales, the McAfee Profitability Stack includes deal registration, incumbency advantage, tiered pricing, teaming plans, rewards, and rebates.
“McAfee is committed to delivering new ways to help our partners be more profitable,” said Gavin Struthers, senior vice president of worldwide channels at McAfee. “Today we made a huge leap forward by setting a new profitability standard in the security industry. We will continue to listen to our partners and aggressively evolve our channel programs as part of our relentless pursuit to deliver unprecedented value to them.”
The profitability stack allows McAfee SecurityAlliance partners to earn additional front end margin, back end rebates or sales incentives for new or existing business, upselling and cross selling, as well as for delivering pre-sales business or technical value add activities. The extensive set of programs that were either enhanced or made available globally include:
To learn more about the McAfee Profitability Stack go to www.mcafee.com/thestack. Additionally the latest channels news and information can be found on the McAfee Channels blog or on Twitter @MFEChannelChief.
McAfee, a wholly owned subsidiary of Intel Corporation (NASDAQ:INTC), is the world's largest dedicated security technology company. McAfee delivers proactive and proven solutions and services that help secure systems, networks, and mobile devices around the world, allowing users to safely connect to the Internet, browse and shop the Web more securely. Backed by its unrivaled Global Threat Intelligence, McAfee creates innovative products that empower home users, businesses, the public sector and service providers by enabling them to prove compliance with regulations, protect data, prevent disruptions, identify vulnerabilities, and continuously monitor and improve their security. McAfee is relentlessly focused on constantly finding new ways to keep our customers safe. http://www.mcafee.com
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