{"id":70935,"date":"2017-04-03T21:03:51","date_gmt":"2017-04-04T04:03:51","guid":{"rendered":"https:\/\/securingtomorrow.mcafee.com\/?p=70935"},"modified":"2025-08-19T09:17:19","modified_gmt":"2025-08-19T16:17:19","slug":"threat-landscape-has-evolved-mcafee-has-too","status":"publish","type":"post","link":"https:\/\/www.mcafee.com\/blogs\/internet-security\/threat-landscape-has-evolved-mcafee-has-too\/","title":{"rendered":"The Threat Landscape Has Evolved. But McAfee Has Too."},"content":{"rendered":"<p>&nbsp;<\/p>\n<div style=\"position: relative; height: 0; padding-bottom: 56.25%;\"><iframe loading=\"lazy\" style=\"position: absolute; width: 100%; height: 100%; left: 0;\" src=\"https:\/\/www.youtube.com\/embed\/HoBkYxUkv4E?ecver=2\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<p>There is no question that the threat landscape has evolved. Gone are the times of network worms and viruses that were simply an inconvenience. In today\u2019s digital world, threats have become diverse, complex and adaptive. We\u2019ve seen an army of botnets take the <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/dyn-ddos-attack\/\" target=\"_blank\" rel=\"noopener noreferrer\">entire east coast offline<\/a>, and we\u2019ve even witnessed <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/another-yahoo-breach\/\" target=\"_blank\" rel=\"noopener noreferrer\">a billion personal email addresses<\/a> leaked from one of the biggest companies in the world. But, as threats have evolved, so have we. McAfee has been around for decades, which means we\u2019ve witnessed threats change over time, and we applied those learnings to our own strategy. With our transition to the new McAfee, we\u2019ll be a pure-play cybersecurity company, allowing us to focus all of our resources to fighting cybercrime, through increased innovation and consumer advocacy.<\/p>\n<p>The richness of the McAfee product portfolio has always been strong, especially given our holistic industry view that addresses consumers, enterprises and governments. As threats become more sophisticated, they impact our lives in new ways, making it more important than ever for users to be able to trust their devices, and feel confident that the cybersecurity company they trust understands the landscape. With new McAfee, we\u2019ll continue to provide innovative solutions to protect all aspects of consumers\u2019 digital lives, especially as the growth of technology opens them up to new potential threats.<\/p>\n<h2>The Internet of Things (IoT)<\/h2>\n<p>Take the Internet of Things (IoT), for instance. Threats to IoT devices have evolved dramatically and are now a valid concern for today\u2019s connected consumers. In order to address this need, we asked ourselves what can we do to stop these devices from endangering the home? How can we act as a gatekeeper? And that\u2019s how McAfee Secure Home Platform was born. Our platform provides a built-in layer of security that automatically protects internet-connected devices on a user\u2019s home network. The easy-to-use mobile app and parental controls only underscore McAfee\u2019s commitment to securing personal technology. It\u2019s innovations like this that emerge because we\u2019re putting consumers\u2019 needs first, and our move to a standalone company will further support this approach.<\/p>\n<p>A vital first step in protection is being aware of what\u2019s happening in today\u2019s cybersecurity landscape. Unfortunately, the public\u2019s understanding of how to protect themselves is not where it needs to be. According to a recent survey by <a href=\"http:\/\/www.pewinternet.org\/2017\/03\/22\/what-the-public-knows-about-cybersecurity\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u00a0Pew Research Center<\/a>, only 48% of those surveyed can correctly define ransomware. By the end of Q3 2016, the number of new ransomware samples increased 80% since the beginning of the year, and it shows no evidence of slowing down. This is a major issue. For that reason, we\u2019ll continue to focus on consumer education, so that regardless of what&#8217;s going on online \u2013 phishing attacks, new types of malware, IoT botnets\u2014they can look to McAfee as a trusted advisor on all things cybersecurity. And our decades of industry expertise and customer-first mindset backs up our leadership position. By educating consumers on the latest threats, we can provide them with insight they need to better protect themselves.<\/p>\n<p>With the rapid evolution of today\u2019s threats, both organizations and consumers alike need to shift their approach to cybersecurity. And as a company steeped in security expertise and experience but with a forward-looking approach, we\u2019re in the best possible position for success. Now, it\u2019s not just the threats that are evolving, but the rest of us are too.<\/p>\n<p><em>Join the conversation! Follow us on @McAfee, @McAfee_home and follow the new brand with #NewMcAfee<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; There is no question that the threat landscape has evolved. Gone are the times of network worms and&#8230;<\/p>\n","protected":false},"author":674,"featured_media":128695,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10667,10661,8050],"tags":[3949,4452,4131,4948],"coauthors":[3973],"class_list":["post-70935","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-security-news","category-internet-security","category-mcafee-news","tag-cybersafety","tag-cybersecurity","tag-internet-of-things","tag-mcafee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Threat Landscape Has Evolved. But McAfee Has Too. | McAfee Blog<\/title>\n<meta name=\"description\" content=\"&nbsp; &nbsp; There is no question that the threat landscape has evolved. 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