{"id":84609,"date":"2018-02-20T18:25:43","date_gmt":"2018-02-21T02:25:43","guid":{"rendered":"https:\/\/securingtomorrow.mcafee.com\/?p=84609"},"modified":"2025-08-31T19:19:52","modified_gmt":"2025-09-01T02:19:52","slug":"mwc-preview","status":"publish","type":"post","link":"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/","title":{"rendered":"MWC Preview: Tailoring Security to the Modern Connected Lifestyle"},"content":{"rendered":"<p>In 2018, we\u2019re officially living in the \u201cfuture\u201d imagined by popular 80s movies. No, we still don\u2019t have flying cars, but what we do have is many unique internet-connected devices. These devices can do it all \u2013 track our fitness, turn our lights on and off, allow us to live in a virtual reality \u2013 the list goes on. Even our mobile devices have become multi-purpose, giving us the ability to stay in touch with loved ones in a multitude of ways. So, as we\u2019re about to enter the biggest collection of mobile innovation, Mobile World Congress (MWC), let\u2019s take a look at the current state of the connected lifestyle, and the important role security plays in it.<\/p>\n<h2><strong>The modern connected lifestyle<\/strong><\/h2>\n<p>Looking back at the takeaways from <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/takeaways-from-mwc\/\" target=\"_blank\" rel=\"noopener\">last year\u2019s MWC<\/a>, it\u2019s clear providers are tailoring mobile devices to our modern needs. Specifically, they designed new and improved features in order to meet those needs, including: high-quality photography, waterproof hardware, and improved charging capabilities and battery. The same goes for IoT devices \u2013 manufacturers are creating more <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/ces-2018\/\" target=\"_blank\" rel=\"noopener\">personalized and advanced products<\/a> in order to keep pace with how we live our lives in 2018. And the trend has seen traction amongst consumers, as users are practically glued to their devices now more than ever and live a completely <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/connected-life\/\" target=\"_blank\" rel=\"noopener\">connected lifestyle<\/a> these days. What\u2019s more \u2013 entire ecosystems will be connected as well with <a href=\"https:\/\/www.cnet.com\/news\/5g-is-less-sexy-sizzle-more-conversations-at-mwc-2018-barcelona\/\" target=\"_blank\" rel=\"noopener\">5G just around the corner<\/a>, making it clear this trend shows no signs of slowly down.<\/p>\n<h2><strong>Protecting what matters <\/strong><\/h2>\n<p>So, as we embrace our digital future, it\u2019s important that we ensure our online activity and personal data stay secure. We\u2019ve seen the threats coming after our devices adapt and become more advanced \u2013 some <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/grabos-malware\/\" target=\"_blank\" rel=\"noopener\">transform<\/a> hundreds of apps into Trojanized versions of themselves, others <a href=\"https:\/\/securingtomorrow.mcafee.com\/consumer\/consumer-threat-notices\/iot_reaper\/\" target=\"_blank\" rel=\"noopener\">infect our devices<\/a> only to enslave them into a botnet army. That\u2019s why at this year\u2019s MWC, McAfee is excited to display how we plan on protecting the \u201dconnected everything\u201d world we live in.<\/p>\n<p>McAfee and our partners aim to keep our 400M+ customers safe in this modern age by recognizing that security is more than just anti-virus. Whether\u00a0you\u2019re at home, work, or on the go, your personal information will be safeguarded by solutions that will help keep you safe online and allow you to enjoy your \u2018digital life\u2019 to the max. Mind you, we can\u2019t do it alone \u2013 as our partners, such as <a href=\"https:\/\/www.businesswire.com\/news\/home\/20180225005027\/en?sf182987060=1\">Samsung<\/a> and Telef\u00f3nica, share our belief that security needs to be built in from the start\u200b, and support us in our mission to secure the entire digital lifestyle.<\/p>\n<p>To discuss how we\u2019re achieving this even further, McAfee CEO Chris Young will be a keynote speaker <a href=\"https:\/\/www.mobileworldcongress.com\/session\/keynote-5-the-foundations-of-the-digital-economy\/\" target=\"_blank\" rel=\"noopener\">at this year\u2019s MWC<\/a>. He will be exploring how the digital economy is catalyzed by the rapid proliferation of mobile technologies in the hands of billions of people, and how this growth will continue to transform how we do business.<\/p>\n<p>So, whether you\u2019re headed to MWC or just watching from afar, be sure to stay tuned to learn more about McAfee\u2019s mission to secure the digital future. And, of course, stay on top of the latest consumer and mobile security threats by following\u00a0<a href=\"https:\/\/twitter.com\/garyjdavis\" target=\"_blank\" rel=\"noopener\">me<\/a>\u00a0and\u00a0<a href=\"https:\/\/twitter.com\/McAfee_Home\" target=\"_blank\" rel=\"noopener\">@McAfee_Home<\/a>\u00a0on Twitter, listening to our podcast <a href=\"https:\/\/geo.itunes.apple.com\/podcast\/us\/id1257232208?mt=2&amp;at=1010lbVy&amp;ct=mcafeehackable_GaryBlog_EndBlurb\" target=\"_blank\" rel=\"noopener\"><em>Hackable?<\/em><\/a> and \u2018Like\u2019 us on\u00a0<a href=\"https:\/\/www.facebook.com\/McAfee\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-43387 alignleft\" src=\"https:\/\/securingtomorrow.mcafee.com\/wp-content\/uploads\/gary1.jpg\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/gary1.jpg 150w, https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/gary1-32x32.jpg 32w, https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/gary1-64x64.jpg 64w, https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/gary1-96x96.jpg 96w, https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/gary1-128x128.jpg 128w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2018, we\u2019re officially living in the \u201cfuture\u201d imagined by popular 80s movies. No, we still don\u2019t have flying cars,&#8230;<\/p>\n","protected":false},"author":674,"featured_media":69617,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10661,8050],"tags":[214,5408],"coauthors":[3973],"class_list":["post-84609","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-security","category-mcafee-news","tag-mobile-security1","tag-mwc"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>MWC Preview: Tailoring Security to the Modern Connected Lifestyle | McAfee Blog<\/title>\n<meta name=\"description\" content=\"In 2018, we\u2019re officially living in the \u201cfuture\u201d imagined by popular 80s movies. No, we still don\u2019t have flying cars, but what we do have is many unique\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MWC Preview: Tailoring Security to the Modern Connected Lifestyle | McAfee Blog\" \/>\n<meta property=\"og:description\" content=\"In 2018, we\u2019re officially living in the \u201cfuture\u201d imagined by popular 80s movies. No, we still don\u2019t have flying cars, but what we do have is many unique\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/\" \/>\n<meta property=\"og:site_name\" content=\"McAfee Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/McAfee\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/McAfee\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-21T02:25:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-01T02:19:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/gary1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"150\" \/>\n\t<meta property=\"og:image:height\" content=\"150\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"McAfee\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@McAfee\" \/>\n<meta name=\"twitter:site\" content=\"@McAfee\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"McAfee\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/\"},\"author\":{\"name\":\"McAfee\",\"@id\":\"https:\/\/www.mcafee.com\/blogs\/#\/schema\/person\/47851fdb92fad9456152405839c92efa\"},\"headline\":\"MWC Preview: Tailoring Security to the Modern Connected Lifestyle\",\"datePublished\":\"2018-02-21T02:25:43+00:00\",\"dateModified\":\"2025-09-01T02:19:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/\"},\"wordCount\":566,\"publisher\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/2017\/02\/MWC.jpg\",\"keywords\":[\"mobile security\",\"MWC\"],\"articleSection\":[\"Internet Security\",\"McAfee News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/\",\"url\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/\",\"name\":\"MWC Preview: Tailoring Security to the Modern Connected Lifestyle | McAfee Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mcafee.com\/blogs\/internet-security\/mwc-preview\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mcafee.com\/blogs\/wp-content\/uploads\/2017\/02\/MWC.jpg\",\"datePublished\":\"2018-02-21T02:25:43+00:00\",\"dateModified\":\"2025-09-01T02:19:52+00:00\",\"description\":\"In 2018, we\u2019re officially living in the \u201cfuture\u201d imagined by popular 80s movies. 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