Senior Vice President and Chief Marketing Officer
Allison Cerra is senior vice president and chief marketing officer at McAfee. In this role, she is responsible for leading all of McAfee’s marketing and communications initiatives. She was previously vice president and head of marketing at Intel Security Group.
Before joining McAfee, Allison served as vice president of marketing for the Americas Enterprise Group at Hewlett Packard Enterprise. Prior to that, she served as vice president of marketing and communications at Alcatel-Lucent, vice president of sales and marketing at Frontier Communications, and director of consumer marketing at Verizon.
An accomplished senior marketing executive, Allison has co-authored four books exploring how technology is changing business models and user behaviors. Most recently, she wrote The Cybersecurity Playbook, which provides a practical approach to demystifying the confluence of significant technology trends and explains how these trends signal where these forces may lead company cultures in the future.
Allison was named "CMO of the Year" and "Top Researcher of the Year" by the Dallas/Fort Worth American Marketing Association, and was recognized as a "Women in Business" and "Women in Technology" honoree by the Dallas Business Journal.
Allison earned bachelor's degrees in marketing and management from the University of South Florida, and master's degrees in business administration and telecommunications from Southern Methodist University.