In 2018, we’re officially living in the “future” imagined by popular 80s movies. No, we still don’t have flying cars, but what we do have is many unique internet-connected devices. These devices can do it all – track our fitness, turn our lights on and off, allow us to live in a virtual reality – the list goes on. Even our mobile devices have become multi-purpose, giving us the ability to stay in touch with loved ones in a multitude of ways. So, as we’re about to enter the biggest collection of mobile innovation, Mobile World Congress (MWC), let’s take a look at the current state of the connected lifestyle, and the important role security plays in it.
The modern connected lifestyle
Looking back at the takeaways from last year’s MWC, it’s clear providers are tailoring mobile devices to our modern needs. Specifically, they designed new and improved features in order to meet those needs, including: high-quality photography, waterproof hardware, and improved charging capabilities and battery. The same goes for IoT devices – manufacturers are creating more personalized and advanced products in order to keep pace with how we live our lives in 2018. And the trend has seen traction amongst consumers, as users are practically glued to their devices now more than ever and live a completely connected lifestyle these days. What’s more – entire ecosystems will be connected as well with 5G just around the corner, making it clear this trend shows no signs of slowly down.
Protecting what matters
So, as we embrace our digital future, it’s important that we ensure our online activity and personal data stay secure. We’ve seen the threats coming after our devices adapt and become more advanced – some transform hundreds of apps into Trojanized versions of themselves, others infect our devices only to enslave them into a botnet army. That’s why at this year’s MWC, McAfee is excited to display how we plan on protecting the ”connected everything” world we live in.
McAfee and our partners aim to keep our 400M+ customers safe in this modern age by recognizing that security is more than just anti-virus. Whether you’re at home, work, or on the go, your personal information will be safeguarded by solutions that will help keep you safe online and allow you to enjoy your ‘digital life’ to the max. Mind you, we can’t do it alone – as our partners, such as Samsung and Telefónica, share our belief that security needs to be built in from the start, and support us in our mission to secure the entire digital lifestyle.
To discuss how we’re achieving this even further, McAfee CEO Chris Young will be a keynote speaker at this year’s MWC. He will be exploring how the digital economy is catalyzed by the rapid proliferation of mobile technologies in the hands of billions of people, and how this growth will continue to transform how we do business.
So, whether you’re headed to MWC or just watching from afar, be sure to stay tuned to learn more about McAfee’s mission to secure the digital future. And, of course, stay on top of the latest consumer and mobile security threats by following me and @McAfee_Home on Twitter, listening to our podcast Hackable? and ‘Like’ us on Facebook.