Take Charge of Your Online Privacy on Data Privacy Day

By on Jan 29, 2018

We spend a large part of our lives in the virtual world. Not only do we study, play, socialize and work; we also shop, pay bills and store documents. Today’s digital generation finds it tough to visualize a world where people had to stand in long queues each time they wanted to withdraw money from the bank, loan a book from the library or even buy a train ticket! There’s no doubt that the digital world spells ease, comfort, speed and time-efficiency. But it also means that there is a lot of our personal data out there that can be compromised, if it fell in the wrong hands.

Our data is our private property but due to malicious attacks or negligence, it may end up in the hands of unknown parties.

The aim of Data Privacy Day, celebrated on January 28th every year, is to make people aware of their rights to personal data protection and privacy.

So, what kind of data are we talking about? To name a few:

  • Resumes, certificates, photos
  • Health and employment records
  • Date of birth
  • Bank account details
  • Social media account login credentials
  • Credit and debit card details
  • Search patterns

Think back, haven’t you been surprised by how after searching for a product online you continue to receive ads for the same from various sources? How did they know your particular choice and how did the sellers get hold of it? There are these 3rd party apps that you unknowingly give permission to access your data when you install them. They collect, analyze and share the same without your explicit knowledge or consent.

As the world becomes increasingly digital, it’s no wonder that data protection has assumed such importance. The recent Supreme Court’s verdict on ‘Right to Privacy’ stand testimony to the same. It’s our data and we need to ensure it is kept private.

First and major step towards this involves securing devices, adopting good cyber practices and being a smart social media user. On Data Privacy Day, let us resolve to become more responsible netizens and take charge of our privacy through adhering to the following:

  • Don’t be pennywise pound foolish: Free security tools offer only basic security and hackers today are highly advanced in their techniques. Secure all internet-enabled devices as soon as you bring them home with reputed comprehensive security tools. And don’t you forget to secure your smartphone!
  • Double your account security: All default password for newly bought devices like smartphones, PCs and routers, should be modified right at the beginning. Create strong passwords and activate 2-Factor Authentication for all your accounts, including banking, e-shopping and social media
  • Share with care on social media: This is totally in your hands. If you are careful about not sharing your private details, contact and preferences online or telephonically, you are quite safe.
  • Consistent Backups: It’s a good idea to periodically transfer data from phone, tabs and laptops to an external storage device. That way even if a device gets hacked, your data remains safe.
  • Think before you click: Infected links and attachments are commonly used for phishing scams. Avoid clicking if not sure of the source or if the source looks suspicious with spelling errors in the URL.
  • Educate kids: Activate parental controls on your child’s devices and monitor their behaviour online. Teach them the importance of owning their online presence early on

The key is therefore to adopt good cybersafety practices and abide by them. And not just you and I, but everyone in the cyber world needs to do so as our security is linked. If one account gets hacked, it compromises all the other accounts which have been linked. That makes it our responsibility to ensure that our connected devices and virtual environment are all secure.

Dear readers, when you go online henceforth, remember to STOP. THINK. CONNECT. SHARE. Make everyday a Data Privacy Day and let’s start on this cyber safety journey today.

About the Author

Cybermum India

Anindita Mishra is McAfee’s Cybermum in India. A Pune-based freelance writer, teacher and devoted mother of two- Anindita has always been a vocal advocate for issues tied to children's welfare and development. Like many Indian parents, Anindita wants to make sure that her children are safe wherever they go, in the real or virtual world. ...

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