A bus, virtual reality, and conversations around inclusion.
How do all these fit together? The answer: CEO Action’s Check Your Blind Spots Bus Tour.
Working at McAfee means innovating in everything we do – it’s imperative for us to stay a step ahead of cyberattacks. This includes new approaches to challenge thinking about diversity. That’s where CEO Action and Check Your Blind Spots Bus Tour comes in.
In December, McAfee was honored to be among the one hundred stops around the country of an interactive, eye-opening mobile tour that used virtual reality and gaming technology to help us recognize unconscious biases or blind spots.
Inside the Tour Bus
When the tour bus rolled up, McAfee team members lined up to uncover unconscious bias in a new way with immersive gaming technology. Some of the interactive elements included:
- Wake Up Call: A 100% audio experience, through a wall of ringing phones, McAfee team members picked up a receiver to overhear conversations between landlords, tenants, and potential renters that reveal unintended bias.
- Look Through a Different Lens: Via gamification and digital viewfinder, McAfee team members watched an interaction between co-workers setting up a work-related event and then, identified moments when unconscious biases are demonstrated.
- Face Yourself, Face Reality: In front of a mirror, McAfee team members watched as their reflection fades away to reveal a different person staring back at them. Through this touchscreen experience, each new reflection shares a series of biases they’ve experienced.
McAfee team members share their experience:
Sign the I Act On Pledge
Ready to take action and drive inclusive behaviors in your day-to-day life? Join the hundreds of McAfee employees who signed the I Act On Pledge to do just that.
I pledge to check my bias, speak up for others and show up for all.
Take the pledge.
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