RSA 2020 – See You There!

By on Jan 23, 2020

It’s that time of year again—security companies are starting to gear up for the RSA Conference in San Francisco’s Moscone Center. Known as one of the world’s largest security conferences, RSA attracts around 42,000 attendees, including 700 speakers, and hosts more than 550 sessions. This year, RSA organizers are adding a new element for attendees to enjoy called the “Engagement Zone,” a networking space designed to inspire attendees with an interactive, collaborative and cooperative learning space.

This year’s RSA Conference theme is the “Human Element.” With new technologies, strategies and AI being employed by both security pros and threat actors, one thing remains constant: us. We are the Human Element within cybersecurity. Here at McAfee, we couldn’t agree more. McAfee’s Senior Principal Engineer and Chief Data Scientist, Celeste Fralick, said, “While the possibilities with AI seem endless, the idea that they could eliminate the role of humans in cybersecurity departments is about as farfetched as the idea of a phalanx of Baymaxes replacing the country’s doctors.” According to Celeste, AI and humans have equally important roles in cybersecurity. “There are tasks that humans currently excel at that AI could potentially perform someday. But these tasks are ones that humans will always have a sizable edge in, or are things AI shouldn’t be trusted with.”

Whether you’re a seasoned veteran or a first-time attendee at RSA, you should sketch out a game plan of the sessions and booths you want to visit before making your way into the city.

Join McAfee at RSA 2020

CSA Summit Keynote: Case Study: Obvious and Not-So Obvious Lessons Learned On the Path to Cloud-First IT

Monday, February 24 | 1:00pm – 1:20pm| Moscone Center

Land O’ Lakes operates a global dairy and agriculture co-operative across 60 countries with thousands of distributed employees. The demands of global business once required highly complex applications running in their private data centers, but are now met with increased velocity and better security in the public cloud. How did they do it? Hear from Land O’ Lakes CISO Tony Taylor and McAfee SVP of Cloud Security Rajiv Gupta as they share lessons learned along the journey to cloud-first IT at Land O’ Lakes, including new requirements for cloud-native security controls and the evolution to a cloud-edge architecture that has replaced their former network.

Keynote: Time to Tell

Tuesday, February 25 |8:35am – 8:55am | RSA West Stage | Session Code: KEY-T03W

Cyber defenses from a generation ago linger front and center, even as quantum computing will reshape the digital world. Steve Grobman makes the case it’s time to move beyond intelligence.

Session: Inside the Takedown of the Rubella Macro Builder Suspect

Tuesday, February 25 | 1:00pm – 1:50pm | Moscone South | Session Code: PART1-T10

During this session, the McAfee Advanced Threat Research lead investigator will explain some of the details the team found that helped unmask the suspected actor behind the Rubella Macro Builder. These details were shared with law enforcement and proved to be crucial in its investigation.

Session: Emerging Threats: Deep Fakes are Getting Terrifyingly Real – How Can We Spot Them?

Monday, February 24 | 3:05pm – 3:35pm | Moscone West | Session Code: SEM-M03

This seminar will provide a full day of focus on emerging threats such as ransomware, targeted attacks, emerging IoT threats, and new aspects of social engineering and deep fake human manipulation. Sessions get inside the minds and motivations.

Session: Reproducibility: The Life and Risks of a Model

Tuesday, February 25 | 2:20pm – 3:10pm | Moscone West, Classroom: MLAI1-R09 | Session Code: MLAI1-R09

Analytics are becoming ubiquitous in the ever-increasing world of data. Often, those analytics are implemented without thorough consideration of the life and the risks of the model employed. This session will explore enabling reproducibility and repeatability in data science, the life cycle of a model, what is missing in typical models of today, and how to ensure the healthy and reliable life of a model.

See You Soon!

There’s a lot to look forward to at RSA 2020, so be sure to stop by booth #N-5745 in the North Hall for demos, theater sessions, and more. Feel free to use code XS0UMCAFE for a free RSAC expo pass. Also, be sure to follow @McAfee for real-time updates from the show throughout the week.


About the Author

Melissa Gaffney

Melissa Gaffney is a member of the digital marketing team at McAfee. She has six years of experience in a variety of enterprise technologies, three of which have been focused on security.

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Categories: McAfee Enterprise

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